Tools like WordPress make web design far more inviting and simplified than older, intimidating manual coding methods. But even though sophisticated tools drastically simplify the design process, they do little to help users find your website.
It doesn’t matter how great your website looks if no one views it. To help your website be seen and rank in the SERPs (Search Engine Results Pages), you need to engage in SEO practices. If you don’t already know how to perform SEO techniques, then take advantage of the following 25 best resources to learn SEO to boost your business visibility online.
#1 Google’s Blog and Webmaster Guidelines
Who better to learn SEO from than Google? Google’s blog and webmaster guidelines are chock full of useful information and updates regarding the latest best practices and changes to the beloved search engine’s algorithm.
#2 Google’s SEO Starter Guide
If you’re as new as new can be to SEO, Google’s SEO Starter Guide is a great place to being. This guide will help you understand the web from the perspective of the Google algorithm, and how pages are crawled and indexed, among other beginner topics foundational to SEO.
#3 Yoast SEO Blog
Yoast is a big name in the SEO world, and the Yoast SEO plugin for WordPress, as well as its corresponding blog, were created by Joost de Valk, founder and CEO. Not only does the blog provide information regarding the Yoast plugins, but it also outlines best practices for SEO in general.
#4 Red Canoe Media Blog
The Red Canoe Media Blog contains topical tips and tutorials for aspiring marketers and small business owners. In addition to a blog rich with SEO guides, this website also includes a comprehensive SEO checklist that can be downloaded for free.
#5 Search Engine Land
Search Engine Land is a blog that casts a wide net to cover a diverse variety of digital marketing topics. In addition to general SEO guides, it also provides content concerning SEM, local search guidelines, social media, user intent, and more.
Moz offers a wealth of video tutorials covering SEO topics spearheaded by Rand Fishkin as well as archives of written guides. To be fair, some of the older video content that was created years and years ago is outdated. Nevertheless, there’s still loads of useful information for someone who thirsts for SEO knowledge.
#7 Search Engine Journal
Search Engine Journal is a favored digital marketing resource which posts several times a day regarding the latest happening in the digital marketing world. In addition to covering updates from all the major search engine players, SEJ also reports on social media updates and provides numerous case studies.
#8 Pro Blogger
Pro Blogger isn’t intrinsically an SEO-centric resource per se. However, as its name implies, it focuses on the wide world of blogging and contains vast libraries of useful guides and techniques to become a competent blogger. Since blogging is a typical and foundational component of content marketing, it’s only natural that it will help hone your blogging skills and by extension increase your digital marketing skills.
#9 The SEM Post
The SEM Post is another digital marketing blog not unlike Search Engine Journal and Search Engine Land. I recommend checking it out at least once a week to stay current.
#10 Practical Ecommerce – SEO 101
If you have a specific interest in ecommerce but don’t know where to begin, this is the perfect place to start your journey.
#11 Search Engine Watch
Search Engine Watch covers a staggering amount of digital marketing topics including SEO, PPC, analytics, social marketing, local search, mobile search, video, development, and more.
I adore Copyblogger’s wealth of online resources that can be accessed for free. More specifically, I would recommend checking out its Content Marketing Reference Library.
#13 Webmaster World
Though I can’t say I’m giddy about the website’s layout and design, Webmaster World is undoubtedly a great source to catch up with all the latest happenings in the digital marketing and SEO universe.
Marketo has created a great resource, which seems to be a lead magnet, called the Social Marketing Success Kit. You are required to offer your email address, but it’s a great tool to learn the ropes of social media marketing and more.
#15 State of Digital
State Of Digital offers topical articles and guides relating to all things SEO. In addition, it even hosts webinars and master classes for those wishing for direct interaction with a teacher.
Distilled offers a free demo as well as paid classes to learn SEO. It includes content for beginners, intermediates, and advanced SEO professionals, and has over 133 hours of video learning content.
#17 SEMRush Blog
SEMRush, aside from producing a great blog with numerous resources to learn SEO, also offers webinars, podcasts, ebooks, and more.
#18 Search News Central
Search News Central claims it is “a place to learn, teach, and share,” and naturally has great content covering everything from the best SEO practices to site audits.
#19 Search Engine Roundtable
Search Engine Rountable covers topics like SEO copywriting, sitemaps, spiders, keyword research, cloaking, link building, local search and more. Additionally, it covers individual search engine news for Google, Bing, and Yahoo.
#20 SEO Book
SEOBook provides training videos and tools for those seeking to improve their SEO skills. Furthermore, the blog is itself a great resource, as is the community page where you can chat with others about the latest SEO topics.
#21 SEO by the Sea
SEO by the Sea is another frequently updated and current blog that will help teach you the in’s and out’s of SEO.
#22 SEO Theory
SEO Theory, created by Michael Martinez, provides plenty of tools with which to learn SEO including a newsletter, case studies, glossaries, and theorems.
#23 Marketing Land
Marketing Land seems to follow the same format and style as Search Engine Journal and Search Engine Land. Still, it’s a great source of topical industry news and SEO resources.
Ahrefs includes a blog and an academy resource to help young fledgling marketers bolster their online marketing and SEO skills.
#25 Basics of SEO Webinar Series by iThemes
If video content is your preferred method of digesting information, then the free four-part video webinar series by iThemes is the a great resource to learn SEO.
#26 The Local SEO Checklist Blog
The Local SEO Checklist blog is a great resource if you’re on the lookout for learning more about the nitty-gritties of local SEO. It also doubles up as an actionable checklist that will help you streamline your process when you’re working on a local search engine optimization project.
While it’s true that SEO, like any other skill, can be learned, it may not make the most sense to sacrifice the required time and energy. If you’re a small business owner who doesn’t have time to spend on SEO, then it’s time to reach out for the help of a qualified SEO professional. Without proper SEO implementation, your website and business are missing out on numerous valuable leads.
That brings us to the end of the list! You can check out more tools and resources for learning SEO here if you’re interested.