AuthorHarsha Annadurai

Content Marketing Strategy for Small Business Brand | Local SEO Checklist Blog

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A successful marketing campaign needs to have a strong customer base, and for a small business to build a brand, it becomes difficult to compete against industry giants, and ultimately they miss the mark. However, the challenges faced by them can be overcome with proper planning and strategizing in the right direction. With content marketing tactics you can bridge this gap to create a brand...

The 7 Step Local SEO Course | Local SEO Checklist Blog

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Optimizing a business for local SEO requires you focus on on-page elements of the business’ website. Beyond this, you need to work on link building, citation building and social media as well. If you were searching for a quick local SEO course that will help you understand what search engines expect from the business that you’re managing, you’ve come to the right place. We get sales calls where...

How to create content that captures a local audience | Local SEO Checklist Blog

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“Content is king!” Yeah, you’ve probably heard that statement before. But what is your content the king of? Is it a good king that helps your customers or is your king completely absent? If your business relies on a local market to survive, then your content needs to be the “King” of your local community. This requires a very focused approach to your content so your business can connect with the...

The 15 Minute Local SEO Audit Your Can Do Yourself | Local SEO Checklist Blog

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 A client recently approached me and asked me if there was a simple, uncomplicated way for a local business owner to audit their website and Local SEO; to him, it was too herculean a task to keep up with all that was happening in the industry and do a simple sanity check of his website. In part, The Local SEO Checklist was intended to help do this, but in this article, I will be covering the most...